Google AdSense case study: Weblogs, Inc.

Posted Oct 13th 2005 10:54PM by Barb Dybwad

The folks over at Inside AdSense sat down with our fearless leader Jason Calacanis to spotlight Weblogs, Inc.'s experience with the Google AdSense program. If you're a publisher looking for ideas on maximizing your AdSense revenue, check out the case study on how we grew our blog ad revenues from $200 to $3000 a day in about a year's time.

Reader Comments

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1. Congrats! Not only does it show how successful you've become, but it will also point even MORE traffic to your site. Nothing like a quality link from Google itself.

Posted at 3:15AM on Oct 14th 2005 by Mark

2. Congratulations. I read the detailed Google reeport as well. I am unable to understand how this reevenue stream, is sustainable however. What if Ads become the de facto "Tip jar" that everyone clicks without a reason? Will this revenue stream continue?

Posted at 12:00PM on Oct 14th 2005 by rags

3. Google's notorious "Smart Pricing" would kick in, lowering the CPC. However, I don't think enough users would treat it like a tip jar vs. the amount of users that click through and convert to a sale to actually activate Smart Pricing.

Posted at 9:51PM on Oct 15th 2005 by Mark

4. I can't believe Weblogs Inc. takes in over 3000 bucks by just having those links on the top of the pages. That's amazing.

On the topic of the tip jar, I don't think that enough people would click on the ads for this reason to make a difference. Unless of course the site made note to do that.

Posted at 6:49PM on Oct 16th 2005 by Doug

5. My site only give me about 1-2$/day. How can I increase revenue?My impression is about 200-500/day.
And if I add my site to AutoSurf site such as Dailypaid.Is it ok?

Posted at 9:36PM on Oct 19th 2005 by Pegasus